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Blog

Communications, Creativity, Digital News February 28, 2019

3 tactics for a killer digital PR plan

We’ve just discussed the importance of traditional media relations, but that doesn’t mean digital PR should be ignored. The best PR pros are the people who seamlessly integrate both traditional methods and digital PR to gain the most exposure for a client. When carried out correctly, digital PR is a great way of boosting brand

Communications, How To Content, Media on the Move February 26, 2019

PR back to basics: Do media relations still matter?

We’ve all seen the “Are press releases dead?” articles floating around online but it’s safe to say the era of the press release is still firmly alive. Unless it’s a breaking news story or incident that has been reported on social media, traditional media is still the preferred channel for reaching the public. Anyone can

Communications, Content, How To Content February 22, 2019

PR Insider: Story behind €175 million lotto jackpot

The biggest news story was shared through our MediaHQ platform this week as €175 million was won in the Euromillions draw by a family syndicate in Naul, Co.Dublin. Here we speak to Miriam Donohoe of the National Lottery to get the real story behind the story. On Wednesday afternoon, while the country’s media organisations’ were

Communications, Creativity, How To Content February 15, 2019

Have you hit a writing block with your press release? Here’s how to overcome it

We’ve all hit that seemingly insurmountable brick wall we call writer’s block. It is inevitable, it happens every writer and is something we must learn to transcend. That is why our team here at MediaHQ have come up with some suggestions to help you block out the block. There are many reasons that can lead

Communications, Content, How To Content January 15, 2019

How to create and maintain an editorial calendar

In an ideal world, PR teams could just put sticky notes on various dates to plan out days, weeks and months of special events, announcements and news to share. It would be just one calendar for content, blog topics and email campaigns that you could stick to religiously. However, anyone in the industry knows that

Communications, Content, Creativity January 2, 2019

5 must read books to boost your creativity this year

Happy 2019 from the team here at MediaHQ! Reading about imagination and creativity helps to spark ideas and knowledge in your own head, and can be a wonderful way to boost those creativity levels. From the serious to the slightly silly, we’ve put together a list of five books that will help unlock your creative

Communications, Content, How To Content November 27, 2018

7 top tips for editing your press release

The most important part of writing anything is the editing process and this includes your press releases. You can put hundreds of words down and they won’t be worth much unless you take your time to go back, look at your work and edit it completely. Press releases need more editing than most written pieces in

Communications, How To Content, Marketing November 26, 2018

How do you make the media love you?

There’s nothing more intoxicating to a media professional than someone who sends well thought out press releases, at great times, with story hooks that are relevant to the journalist and their media organisations. Here are our top tips to woo your way onto the front pages: Have a story hook Everyone loves a good story.

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