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Blog

Brand Storytelling, Content, Creativity April 26, 2019

3 insightful ways to master the art of storytelling

What is storytelling and how can one use it to their advantage in the world of PR? Whether in a business setting or otherwise, there are many advantages tied to storytelling. Incorporating these skills into your work can help you create an unforgettable PR campaign and act as the cherry on top. It is the

Communications, Events, How To Content April 25, 2019

How to write a press release for your next event

The main purpose of an event press release is to generate buzz and excitement  and for it to be well attended by your target audience. However, it can be tricky to make your press release shine and grab the attention of journalists in an age of information overload and the fast paced nature of social

Content, Creativity, How To Content April 19, 2019

How to be creative in your PR pursuits

All writers and journalists understand the importance of being creative, but weaving it into your PR practices can be a difficult challenge. It is not enough to simply possess a creative mind. Many of us are blessed with imagination but if not put to good use, it can become a futile trait. The fact that

Creativity, How To Content, MediaHQ.com April 16, 2019

How to bring your PR back from the dead this Easter

Are your stories failing to gain any media coverage? Do you feel like you’re just going through the motions every time you send out a pitch? Has it been a long time since you questioned the purpose of your PR efforts? These are all signs that your PR campaigns are on death’s door. With the

Grammar Happy, How To Content, Tips April 12, 2019

Grammar rules you shouldn’t be afraid to ditch

Getting to grips with grammar rules is essential for anyone who writes professionally. Whether you’re writing press releases, reports, online content or social media posts, applying grammar correctly is crucial for ensuring that your message is received clearly. That being said, there are times when rigid grammar rules can and should be ignored. Language doesn’t

Communications, Creativity, How To Content April 2, 2019

How to deal with negative press coverage

With so much emphasis now placed on social media and digital marketing, sometimes things can go askew. Someday you, your organisation or both may find themselves attacked from all sides by negative public attention. Whether it’s an ill-timed tweet or negative feedback from customers, the way you handle a negative story can make all the difference.  Here are our

Communications, Content, How To Content March 5, 2019

What you can learn from headlines that are flat as a pancake

Happy Pancake Tuesday!   From Nutella to sugar and lemon, the team here at MediaHQ have been debating their preferred pancake toppings for weeks. In theme with today’s date, we want to show you examples of headlines that are flat as a pancake and how they can be flipped to ensure you gain that all important media coverage. Below

Communications, Content, How To Content March 1, 2019

March story hooks from our News Diary

Suffering from writer’s block? Our News Diary has got you covered. Here at MediaHQ, we know just how difficult it can be to consistently come up with creative and topical story hooks for your press releases, especially when PR coverage is more competitive than ever. With that in mind, we have a useful and inspiring

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